Category Archives: Tips & Tricks

How to Handle Your Client’s Criticism Positively

Tuesday 20 December 2011 | Keith J. Hamilton

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For any work of art that is on public display, criticism is bound to arise.  If your art work is your only source of earning, then you definitely need to master the art of handling criticism positively.  Graphic designers are just as prone to criticism as any other creative artist. When you work for clients, you are destined to come across criticism that may target your artistic sense, creative originality and technical skills. One way to help dealing with criticism is ...

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Is Your Business Focused On Success?

Friday 9 December 2011 | Jessica Kornfeind

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Ensuring clarity in what your business does will result in lasting success.  Many entrepreneurs and business owners believe that being a jack of all trades will make your business successful.  Unfortunately, it’s just the opposite. Here are a few question to ask yourself, to be sure that you’re on the right track. . What are the focus and specialty of your business? For some, this might be an easy question to answer.  For others, you may not know where to start.  What is the ...

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Using Similar Logo Designs in Multiple Contests

Wednesday 7 December 2011 | Keith J. Hamilton

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  While sifting through design drafts, we often come across designers who submit similar designs in various contests. This practice is highly discouraged as it leads to, in most cases, an embarrassing situation for the client as well as the designer. Sometimes the same logo design can be picked as a winner in two or more contests, creating an awkward situation. Every company deserves a unique logo and if another business already has a similar logo it will create trademark infringement ...

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Increase Your Revenue During the Holidays!

Friday 4 November 2011 | Jessica Kornfeind

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The holidays are right around the corner, what a perfect time to reconnect with your customers! How can you do this in a way that is memorable and helps your business stand out?  We know how, holidize! Holidizing is adding a bit of the holiday season into your brand's designs!  Sprinkle it on your logo, company emails, website, marketing strategy and more. Holidizing your brand's designs is a great way to distinguish your business and increase your revenue. It can be included in ...

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Derivative Logo Concepts – When it becomes Logo Theft

Thursday 22 September 2011 | Keith J. Hamilton

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Designing a logo requires originality. Yet some times you will come across logos that remind you of another logo design. Sometimes these logos have been inspired by other designs, but other times they have simply been copied and altered. A designer might create a simple and beautiful logo only to realize later that it has already been designed by someone else before. Today’s post focuses on the 3 main kinds of ‘derivative’ logo concepts that you will find in the graphic ...

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